Ike Heckler Jr., Team Owner of
IH Racing and driver of the Nostalgia Super Stock 1967 Pontiac LeMans featured
on the cover, has drag raced for the past 10 years and has had over 50 round
wins at various tracks across the national NHRA drag racing circuit. During
the past 5 years, Ike has secured corporate sponsorships from such companies
as CARQUEST Auto Parts, Remax Realty, VP Racing Fuels, Holiday Inn Hotels &
Resorts, Lucas Oil, Giant Recreation World, and Hunyady Auction Company.
Ike and his ’67 LeMans have
gained national recognition from articles in National Dragster, Fastest
Street Car, and High Performance Pontiac magazines, and in various
episodes on SPEED channel’s PINKS All Out ! and PINKS All Outtakes !
Each year with sponsor support,
Ike races at about 15 events across the country and each of these events has
very high visibility for IH Racing’s sponsors. In 2008, IH Racing attended the
PINKS All Out ! events at Gainesville Raceway in Florida, and Atlanta
Dragway in Georgia. Coverage from these events ranged from on track viewership
of over 50,000 race fans to national television coverage to about 6 million
households.
The ’67 Pontiac LeMans has also
been featured in NHRA’s National Dragster’s What’s New section and in
various issues of NMCA’s Fastest Street Car magazine. In 2008 High
Performance Pontiac magazine did a feature on the race car when IH Racing
was invited to attend a very special “Pavement Pounders Shootout” at Virginia
Motorsports Park. Ike has also received local Florida press coverage from
Hometown News and Florida Today
Besides running a full race
season each year, Ike also owns and manages a land development company who is
IH Racing’s primary sponsor. Together with all the other major associate and
associate sponsors, this allows Ike to attract the magazine and television
coverage that increases future sponsorship funding.
As you read this book, Ike
takes you on a visual journey showing how he started out in 1985 with the same
’67 LeMans you see on the cover and how the project has progressed over the
years to become the successful racing operation it is today.
By reading this book, you won’t
become an expert at winning drag races (that comes with much practice), but
you will learn all about the sport and most importantly how to secure sponsors
so you can begin your very exciting and lucrative drag racing career!
Purchase the e-book
Purchase the
paperback book
Purchase just the
pictures
